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Email marketing apps: 4 product opportunities

11 people left one-to-three-star reviews or posts about email marketing tools that say something someone else also said. Grouped, that is 4 distinct repeated complaints; the strongest scores 57 out of 100.

Apps in the evidence

The apps these complaints were written about, by low-star reviews in our sample.

The opportunities, ranked

1. 0157Mobile email marketing app with Google authentication5
2. 0252Locked — subscribe to read this opportunity2
3. 0346Locked — subscribe to read this opportunity2
4. 0438Locked — subscribe to read this opportunity2

Score out of 100, then the number of people who said it. The top complaint in every category is shown in full; the rest, with the reviews behind them and the score breakdown, are Pro.

What they complain about

• Unable to add outlook email addresses
• Possibly forcing premium purchase
• Phone number input fails
• Persistent errors in all features
• Paying customers locked out
• Password creation fields greyed out on desktop
• Page appears to be missing error prevents emailing lists
• Only accessible through email link